Priorities
Our purpose, role and priorities
Our purpose
Championing a Thriving Finance Industry for All Australians
As the unified voice of Australia’s diverse finance industry, our purpose is to champion an efficient, competitive and resilient financial system.
AFIA Board
Our Priorities
AFIA is the only peak body representing the entire finance industry in Australia. We represent 150 members, including bank and non-bank lenders, finance companies, fintechs, providers of vehicle and equipment finance, car rental and fleet providers, and service providers in the finance industry.
We are the voice for advancing a world-class finance industry, with our members who are at the forefront of innovation in consumer and business finance in Australia.
We collaborate with our members, governments, regulators and customer representatives to promote competition and innovation, deliver better customer outcomes, and create a resilient, inclusive and sustainable future. We provide new policy, data and insights to support our advocacy in building a more prosperous Australia.
See how we deliver
on our promise to members
